Ideas to set yourself apart from your competition so you win business and sell at your highest potential in a lasting and consistent way. Be You | Be Different!
Develop a strategy to call on accounts at all levels.In every selling opportunity, multiple buying influences shape the decision. Each of them faces a...
Unleash the power of finding and connecting with leads using LinkedIn.People are more informed, more selective, and more challenging to reach than eve...
If prospecting is so important, why don't we do it?
November 17, 2025at5:00 AM
Addressing the top challenges that keep salespeople from prospectingProspecting is one of the most essential parts of B2B selling. Yet it also seems t...
Many leaders believe improvement begins with identifying weaknesses and working hard to correct them. This approach feels responsible and disciplined....
Most salespeople understand the basics of greeting visitors at a trade show. They stand near the front of their booth, smile, and ask a simple opening...
Why Leadership Skills are Essential for Selling Success and How to Develop Them
October 27, 2025at4:00 AM
Success in sales is not just about closing deals. It is about influencing, guiding, and inspiring others for the long run. The most effective sales pr...
Two Perspectives, One Truth: What Really Makes a Salesperson Great?
October 20, 2025at4:00 AM
In sales, few questions spark more debate than this:What makes a salesperson great?Ask a sales manager, and you will get one answer. Ask a customer, a...
5 Time Management Mistakes Salespeople Make and How to Fix Them
October 13, 2025at4:00 AM
Time is the most valuable resource we have. However, many of us unintentionally waste hours each week on low-value activities. The cost is not just lo...
In sales, many of us envision the close as a single, dramatic moment when the buyer finally says yes and signs the papers to make the purchase. But in...
When and How Should Salespeople Present a Business Case to Win Big
September 29, 2025at4:00 AM
In B2B sales, deals often move forward on the strength of a well-delivered presentation, compelling demos, or trust built over time. But sometimes, th...
Sell value! Position Your Solutions as Investments, Not Expenses.
September 22, 2025at4:00 AM
It is easy to fall into the trap of focusing on product specifications, technical details, or a laundry list of features. After all, salespeople know ...
Leadership is not just for managers. It is the essence of selling.
September 8, 2025at4:00 AM
In 2025, sales success depends on more than just product knowledge or persistence. Successful salespeople know that the difference between hitting quo...
There is one truth that often gets lost in the rush to pitch, present, and prove: prospects do not buy features; they buy value.That might sound simpl...
Turn Buyer Resistance into Opportunity with Emotional Intelligence
August 18, 2025at4:00 AM
If you have been selling for any length of time, you know that resistance is part of the job. Customers push back on pricing, delay decisions, raise c...
Stop Making Objections Harder Than They Need to Be
August 11, 2025at4:00 AM
Why salespeople struggle with objections and how to make objections a natural part of the sale.We all know sales objections will never go away. And ye...
When to Use a Business Case, and How to Make it Count
August 4, 2025at4:00 AM
Most buyers do not wake up in the morning thinking, I hope someone hits me with a complicated spreadsheet today. However, we know that in the world of...
Compelling Presentations Accelerate the Sales Process.
July 28, 2025at4:00 AM
As sales professionals, we are under constant pressure to close deals more quickly without compromising quality or credibility. One often-overlooked a...
De-Risking the Deal Identify and Overcome Perceived Risk Across Buying Influences
July 14, 2025at4:00 AM
In complex B2B sales, especially those involving large capital equipment or high-stakes services, your prospects do not make decisions in a vacuum. In...
Last week, as a way to celebrate our 249th Independence Day in the United States, we created and shared the first half of what we call The Salesperson...
This week, here in the United States, we celebrate our 249th Independence Day! We also celebrate our Constitution, our Bill of Rights, and the free en...
As a sales professional, you have likely noticed the growing buzz around AI tools. From ChatGPT to meeting transcription software, artificial intellig...
Stop Pitching, Start Listening: The Secret to Learning What Customers Really Want
June 16, 2025at4:00 AM
Most salespeople often work on crafting the perfect pitch, overcoming objections, or closing the deal, and I used to be one of them. However, my selli...
In the world of selling, success does not come from talking. It comes from listening. At the heart of effective listening is the ability to ask the ri...
Successful Salespeople Adapt to Different Types of Customers
June 2, 2025at4:00 AM
Successful salespeople build genuine connections with their customers. But connecting with customers isn’t a one-size-fits-all task. It requires the a...
Most salespeople can talk forever about their product, service, company, features, etc. I suspect some of us believe that if we talk long enough, the ...
If you think it is expensive to hire a successful salesperson, try hiring a mediocre one.
May 5, 2025at4:00 AM
Here are some ways successful salespeople are different from mediocre ones. Successful salespeople ask questions.Mediocre salespeople talk too much a...
One of my clients shocked me the other day when I mentioned our upcoming Leading A Team course this June. He told me his managers are well-trained reg...
How would baseball be different if it took eight strikes to strike out a batter? Would the game ever end? Maybe not. Think about it. It would be almos...
Do you treat everyone you work with on a sales call the same? When introducing yourself to a prospect or new customer, do you leave the same message f...
Salespeople report to you. Some are new. Some are seasoned. Some are struggling, some do well, and some need help. You have a training budget, but it&...
At Sales Concepts, we deal with hundreds of sales managers throughout the year. So naturally, the topic foremost on their mind is closing the sale. Se...
The following is a message from the president and founder of Sales Concepts, Don Sharp.After working in sales and sales management for over 45 years, ...
Closing is more than just asking for the business.
March 3, 2025at5:00 AM
Closing is one of the most challenging parts of the sales process for many salespeople. Often, salespeople conclude an excellent presentation for a cl...
Anyone selling for any length of time knows they will encounter objections. Some are harder to deal with than others. At Sales Concepts, we define an ...
“Great Presentation!” These could be the worst words you can hear after your sales presentation! Another horrible response for a presenter might be, “...
Have you ever overreacted to something with a customer?
January 13, 2025at5:00 AM
One of the most effective ways to deal with customer objections is to listen, empathize, and ask questions. However, we have found that, among the tho...
We are already a week into 2025, a new year. For most of us, our numbers revert to zero. Have they come to you with a higher quota this year? Did they...
Many people desire to be in positions of leadership. However, they may not understand the concept of servant leadership. The most effective leaders do...