Value-Added Negotiating
Virtual Edition

Negotiate value instead of price.

Negotiate Value Instead of Price - Virtual Program

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Help attendees improve margins by selling value-driven solutions, not price-driven solutions. Attendees will:

  • understand common negotiating tactics and how to effectively counter them.
  • realize negotiating power resides with both the buyer and the seller.
  • develop a negotiating mindset that takes the fear out of losing business.
  • reach win-win solutions that focus on value, not price.
Course Synopsis

The how-to's of negotiating are presented. Methods used by professional buyers and sellers are examined, tested, and countered. Attendees gain a working, usable knowledge of financial approaches and cost justification techniques used to counter price objections by selling value. Stress is placed on pre-call preparation and the use of a proven tool, the Situation Analysis. Attendees are coached before tailored live interactive calls and their performances are individually discussed afterward. We present the concepts in an enjoyable manner to increase effectiveness via experiential learning techniques.

Negotiating Scenarios
Participants practice the concepts introduced by negotiating with an instructor using a scenario developed by their manager based on their product or service.
Topics Covered
The Process of Negotiating
Watch what you say.
Achieve your goal.
Who has it?
Do not defend them.
Situation Analysis
Preparation is the key.
Know what they cost.
Four Negotiations
Structured practice.
Seven mindless-compliance conditions.
  • Seven interactive on-line one-hour sessions
  • Two virtual Negotiating Calls with a Sales Concepts Coach
  • Wednesdays at 4:00 PM Eastern time / 1:00 PM Pacific time from June 8, 2022 - August 10, 2022
  • $1,990 per attendee
Click here to register.
Course Agenda
Session I Wednesday, June 8, 2022
Introduction tto Negotiating Principles - Negootiating is a Process
Session II Wednesday, June 15, 2022
How Different Types of People Negotiate
Session III Wednesday, June 29, 2022
July 15-12, 2022 ~ First customized virtual negotiating call
One hour (date and time determined with participant)
Session IV Wednesday, July 13, 2022
How Questions Impact the Negotiating Process
Session V Wednesday, July 20, 2022
Assumptions - Concessions - Power
Session VI Wednesday, July 27, 2022
Situation Analysis
Week of August 1, 2022 ~ Second customized virtual negotiating call
One hour (date and time determined with participant)
Session VII Wednesday, August 10, 2022
Course Summary

Register Now!
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See our course schedule for more dates.
For More Information On This Or Other Courses Contact Us

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